José A. Arroyo

Co-Founder and Managing Director, San Juan

Serves organizations across Puerto Rico and the U.S., guiding leaders through strategic clarity, disciplined execution, and business development growth. Specializes in aligning vision and operations through fractional leadership and executive advisory.

As Co-Founder and Managing Director of Sinfonica Strategies, José leads the firm’s vision with one conviction: strategy must be a living function, not a document.

His work ensures organizations operate with a clear and consistent rhythm, where growth becomes both measurable and sustainable.

With over 20 years of experience in finance, consulting, and executive leadership, José combines analytical depth with pragmatic direction. He refined his consulting craft at McKinsey & Company and advanced his financial expertise at Popular Inc. As Senior Engagement Manager at V2A Consulting and later Head of Business Development at Evertec (EVTC), he led complex transformations across the private and public sectors, learning that even brilliant strategies fail without disciplined execution.

His entrepreneurial experience grounds his approach. Having built and managed his own restaurant venture, José understands leadership from the inside out, balancing analysis with accountability, people with performance. This real-world understanding defines Sinfonica’s philosophy: clarity, rhythm, and steady progress.

New York University – Stern School of Business

MBA

Boston College

Bachelor’s Degree

• Strategic and Fractional Leadership
• Business Development and Growth Strategy
• Corporate Transformation
• Finance and Organizational Alignment
• Leadership Coaching and Team Cadence